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Published on 18 December 2016 in Photogallery

TRENDS F/W 2017/2018

TIME NATURE
Nature is reinterpreted through the processing techniques, the fabrics and the mixing and matching of other materials that transport us into a world of dreams, refinement and suspension. Soft volumes, dress codes and easy fits on soft destructured coats featuring fabrics with a puffier hand.
KEYWORDS
Distressed Nature – The passage of times – Imperfect – Consumed, Decayed – Uneven Textures, Prints, Fabric Manipulations, Knitwear

TIME NATURE
Nature is reinterpreted through the processing techniques, the fabrics and the mixing and matching of other materials that transport us into a world of dreams, refinement and suspension. Soft volumes, dress codes and easy fits on soft destructured coats featuring fabrics with a puffier hand.
KEYWORDS
Distressed Nature – The passage of times – Imperfect – Consumed, Decayed – Uneven Textures, Prints, Fabric Manipulations, Knitwear

TIME NATURE
Nature is reinterpreted through the processing techniques, the fabrics and the mixing and matching of other materials that transport us into a world of dreams, refinement and suspension. Soft volumes, dress codes and easy fits on soft destructured coats featuring fabrics with a puffier hand.
KEYWORDS
Distressed Nature – The passage of times – Imperfect – Consumed, Decayed – Uneven Textures, Prints, Fabric Manipulations, Knitwear

TIME NATURE
Nature is reinterpreted through the processing techniques, the fabrics and the mixing and matching of other materials that transport us into a world of dreams, refinement and suspension. Soft volumes, dress codes and easy fits on soft destructured coats featuring fabrics with a puffier hand.
KEYWORDS
Distressed Nature – The passage of times – Imperfect – Consumed, Decayed – Uneven Textures, Prints, Fabric Manipulations, Knitwear

TIME NATURE
Nature is reinterpreted through the processing techniques, the fabrics and the mixing and matching of other materials that transport us into a world of dreams, refinement and suspension. Soft volumes, dress codes and easy fits on soft destructured coats featuring fabrics with a puffier hand.
KEYWORDS
Distressed Nature – The passage of times – Imperfect – Consumed, Decayed – Uneven Textures, Prints, Fabric Manipulations, Knitwear

TIME NATURE
Nature is reinterpreted through the processing techniques, the fabrics and the mixing and matching of other materials that transport us into a world of dreams, refinement and suspension. Soft volumes, dress codes and easy fits on soft destructured coats featuring fabrics with a puffier hand.
KEYWORDS
Distressed Nature – The passage of times – Imperfect – Consumed, Decayed – Uneven Textures, Prints, Fabric Manipulations, Knitwear

AMERICAN GROOVE
A careful observation of iconic, high-impact elements from American visual culture, including an extraordinary mix of materials: fur and denim, knitwear and fabric, embroidery and patchwork. This unusual mix lies behind the “uniqueness” of every single garment. The theme signals the triumph of design, wit, and tailor-made fashion.
KEYWORDS
Send-Me-A-Message! – Fast communication (Social Network) – No-Words-Needed! – Poetic, Romantic – Patch-work and “Hand-written” effects

AMERICAN GROOVE
A careful observation of iconic, high-impact elements from American visual culture, including an extraordinary mix of materials: fur and denim, knitwear and fabric, embroidery and patchwork. This unusual mix lies behind the “uniqueness” of every single garment. The theme signals the triumph of design, wit, and tailor-made fashion.
KEYWORDS
Send-Me-A-Message! – Fast communication (Social Network) – No-Words-Needed! – Poetic, Romantic – Patch-work and “Hand-written” effects

AMERICAN GROOVE
A careful observation of iconic, high-impact elements from American visual culture, including an extraordinary mix of materials: fur and denim, knitwear and fabric, embroidery and patchwork. This unusual mix lies behind the “uniqueness” of every single garment. The theme signals the triumph of design, wit, and tailor-made fashion.
KEYWORDS
Send-Me-A-Message! – Fast communication (Social Network) – No-Words-Needed! – Poetic, Romantic – Patch-work and “Hand-written” effects

AMERICAN GROOVE
A careful observation of iconic, high-impact elements from American visual culture, including an extraordinary mix of materials: fur and denim, knitwear and fabric, embroidery and patchwork. This unusual mix lies behind the “uniqueness” of every single garment. The theme signals the triumph of design, wit, and tailor-made fashion.
KEYWORDS
Send-Me-A-Message! – Fast communication (Social Network) – No-Words-Needed! – Poetic, Romantic – Patch-work and “Hand-written” effects

AMERICAN GROOVE
A careful observation of iconic, high-impact elements from American visual culture, including an extraordinary mix of materials: fur and denim, knitwear and fabric, embroidery and patchwork. This unusual mix lies behind the “uniqueness” of every single garment. The theme signals the triumph of design, wit, and tailor-made fashion.
KEYWORDS
Send-Me-A-Message! – Fast communication (Social Network) – No-Words-Needed! – Poetic, Romantic – Patch-work and “Hand-written” effects

AMERICAN GROOVE
A careful observation of iconic, high-impact elements from American visual culture, including an extraordinary mix of materials: fur and denim, knitwear and fabric, embroidery and patchwork. This unusual mix lies behind the “uniqueness” of every single garment. The theme signals the triumph of design, wit, and tailor-made fashion.
KEYWORDS
Send-Me-A-Message! – Fast communication (Social Network) – No-Words-Needed! – Poetic, Romantic – Patch-work and “Hand-written” effects

AMERICAN GROOVE
A careful observation of iconic, high-impact elements from American visual culture, including an extraordinary mix of materials: fur and denim, knitwear and fabric, embroidery and patchwork. This unusual mix lies behind the “uniqueness” of every single garment. The theme signals the triumph of design, wit, and tailor-made fashion.
KEYWORDS
Send-Me-A-Message! – Fast communication (Social Network) – No-Words-Needed! – Poetic, Romantic – Patch-work and “Hand-written” effects

YOUTH CULTURE
The result of analysing youth sub-cultures, paying close attention to streetwear in all its forms and revivals. The bomber jacket becomes a cult garment. Accessories are British-style. Contrasting colours and all-over prints are the watchwords for contemporary youth, not to mention embroidery and patchwork created using different techniques, sometimes mixed together.
The lines are sober. Subtle volumes alternate with oversized outerwear searching for geometric shapes and layering.
KEYWORDS
90’s vibe – Basic style, “Under-dressed” – All-day/All-night look – Unisex, All-sizes wardrobe – Underground – T-shirt, Jeans, Random Mix&Match, Bombers

YOUTH CULTURE
The result of analysing youth sub-cultures, paying close attention to streetwear in all its forms and revivals. The bomber jacket becomes a cult garment. Accessories are British-style. Contrasting colours and all-over prints are the watchwords for contemporary youth, not to mention embroidery and patchwork created using different techniques, sometimes mixed together.
The lines are sober. Subtle volumes alternate with oversized outerwear searching for geometric shapes and layering.
KEYWORDS
90’s vibe – Basic style, “Under-dressed” – All-day/All-night look – Unisex, All-sizes wardrobe – Underground – T-shirt, Jeans, Random Mix&Match, Bombers

YOUTH CULTURE
The result of analysing youth sub-cultures, paying close attention to streetwear in all its forms and revivals. The bomber jacket becomes a cult garment. Accessories are British-style. Contrasting colours and all-over prints are the watchwords for contemporary youth, not to mention embroidery and patchwork created using different techniques, sometimes mixed together.
The lines are sober. Subtle volumes alternate with oversized outerwear searching for geometric shapes and layering.
KEYWORDS
90’s vibe – Basic style, “Under-dressed” – All-day/All-night look – Unisex, All-sizes wardrobe – Underground – T-shirt, Jeans, Random Mix&Match, Bombers

YOUTH CULTURE
The result of analysing youth sub-cultures, paying close attention to streetwear in all its forms and revivals. The bomber jacket becomes a cult garment. Accessories are British-style. Contrasting colours and all-over prints are the watchwords for contemporary youth, not to mention embroidery and patchwork created using different techniques, sometimes mixed together.
The lines are sober. Subtle volumes alternate with oversized outerwear searching for geometric shapes and layering.
KEYWORDS
90’s vibe – Basic style, “Under-dressed” – All-day/All-night look – Unisex, All-sizes wardrobe – Underground – T-shirt, Jeans, Random Mix&Match, Bombers

YOUTH CULTURE
The result of analysing youth sub-cultures, paying close attention to streetwear in all its forms and revivals. The bomber jacket becomes a cult garment. Accessories are British-style. Contrasting colours and all-over prints are the watchwords for contemporary youth, not to mention embroidery and patchwork created using different techniques, sometimes mixed together.
The lines are sober. Subtle volumes alternate with oversized outerwear searching for geometric shapes and layering.
KEYWORDS
90’s vibe – Basic style, “Under-dressed” – All-day/All-night look – Unisex, All-sizes wardrobe – Underground – T-shirt, Jeans, Random Mix&Match, Bombers

YOUTH CULTURE
The result of analysing youth sub-cultures, paying close attention to streetwear in all its forms and revivals. The bomber jacket becomes a cult garment. Accessories are British-style. Contrasting colours and all-over prints are the watchwords for contemporary youth, not to mention embroidery and patchwork created using different techniques, sometimes mixed together.
The lines are sober. Subtle volumes alternate with oversized outerwear searching for geometric shapes and layering.
KEYWORDS
90’s vibe – Basic style, “Under-dressed” – All-day/All-night look – Unisex, All-sizes wardrobe – Underground – T-shirt, Jeans, Random Mix&Match, Bombers

RE-CLASSIC
Classic clothing is re-invented and re-contextualised in a contemporary setting. This new aesthetic code is based on solid roots: classic garments par excellence. The process takes shape and comes to life via the manufacturing techniques and the details, with elegant, powdery shades that take us back to times gone by.
KEYWORDS
Elegant – Soft – Classy – Printed – Fluffy – Velvetly – Smooth – Status symbol – Bright

RE-CLASSIC
Classic clothing is re-invented and re-contextualised in a contemporary setting. This new aesthetic code is based on solid roots: classic garments par excellence. The process takes shape and comes to life via the manufacturing techniques and the details, with elegant, powdery shades that take us back to times gone by.
KEYWORDS
Elegant – Soft – Classy – Printed – Fluffy – Velvetly – Smooth – Status symbol – Bright

RE-CLASSIC
Classic clothing is re-invented and re-contextualised in a contemporary setting. This new aesthetic code is based on solid roots: classic garments par excellence. The process takes shape and comes to life via the manufacturing techniques and the details, with elegant, powdery shades that take us back to times gone by.
KEYWORDS
Elegant – Soft – Classy – Printed – Fluffy – Velvetly – Smooth – Status symbol – Bright

RE-CLASSIC
Classic clothing is re-invented and re-contextualised in a contemporary setting. This new aesthetic code is based on solid roots: classic garments par excellence. The process takes shape and comes to life via the manufacturing techniques and the details, with elegant, powdery shades that take us back to times gone by.
KEYWORDS
Elegant – Soft – Classy – Printed – Fluffy – Velvetly – Smooth – Status symbol – Bright

RE-CLASSIC
Classic clothing is re-invented and re-contextualised in a contemporary setting. This new aesthetic code is based on solid roots: classic garments par excellence. The process takes shape and comes to life via the manufacturing techniques and the details, with elegant, powdery shades that take us back to times gone by.
KEYWORDS
Elegant – Soft – Classy – Printed – Fluffy – Velvetly – Smooth – Status symbol – Bright

RE-CLASSIC
Classic clothing is re-invented and re-contextualised in a contemporary setting. This new aesthetic code is based on solid roots: classic garments par excellence. The process takes shape and comes to life via the manufacturing techniques and the details, with elegant, powdery shades that take us back to times gone by.
KEYWORDS
Elegant – Soft – Classy – Printed – Fluffy – Velvetly – Smooth – Status symbol – Bright

RE-CLASSIC
Classic clothing is re-invented and re-contextualised in a contemporary setting. This new aesthetic code is based on solid roots: classic garments par excellence. The process takes shape and comes to life via the manufacturing techniques and the details, with elegant, powdery shades that take us back to times gone by.
KEYWORDS
Elegant – Soft – Classy – Printed – Fluffy – Velvetly – Smooth – Status symbol – Bright

Mifur Srl a Socio Unico | Sede Operativa e Legale: via A. Riva Villasanta, 3 - 20145 Milano | mifur@pec.it
Codice Fiscale: 97179610155 | P.iva: 12143280159 | REA: MI – 1660482
Capitale sociale € 16.500
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  • Italian Trade Agency
  • Fiera Milano
  • ISF